Zoe Gullen |

Club Guides in focus: Time for Tokyo and Club Adaptive Guide

Have you checked out the series of British Rowing Club Guides, all designed to support your club and committee? Zoe Gullen delves into the Time for Tokyo and Club Adaptive Guides highlighting ways that both can help you

The Time for Tokyo Guide

Released earlier in the summer, Time for Tokyo is part of a library of new club guides, all jam-packed with information, available to download from the British Rowing website. It remains an invaluable resource for clubs seeking to maximise the Tokyo effect and welcome as many people as possible to the sport.

The guide is full of ideas for promoting rowing and engaging with the community, from taster days and learn to row courses to social events and Go Row Indoor accreditation. These initiatives tap into the increasing emphasis on health and wellbeing, and the significant benefits of being outdoors, that have come to the fore during the pandemic, and present opportunities for clubs to develop new revenue streams that may be critical to post-Covid recovery. There are also suggestions for working in partnership with other groups and local authorities to help secure funding.

As a person’s first contact with a club is very often online, Time for Tokyo offers pointers to help ensure your websites and social media channels are up to date, have clear, easily accessible information and are representative of the club, the sport and the community.


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